Are you new to the world of digital marketing?
Everyone has to start somewhere, so it’s essential to dive into the action promptly. But as you gain momentum it is crucial to stay head of the curve and maximize your marketing efforts
It’s easy to believe that you have to spend thousands of rupees to a “digital marketing expert” to achieve top notch results. While there is nothing wrong in spending money to make money, this is not something that you are required to do. The internet is flooded with free tools that can point you in the right direction.
In this blog post, we will delve into the must-have tools that every digital marketer should consider incorporating in their toolkit. Additionally, we will explore some lesser-known tools, which we discovered that have the potential to take your marketing strategies to new heights.
Let’s begin!
SEMRUSH-
If you are wanting to learn more about your own website or your competitors, this tool is it.
Just enter the URL of any website and you’ll be presented with a gamut of information which can help in pushing your SEO efforts to the next level.
It’s an all in one platform which offers many features such as Local SEO, Keyword ranking, Social media analysis, Content marketing, Site audit etc. Imagine exploring a multitude of tools for the above requirements. Complete Chaos.
There aren’t many free SEO tools that offer as much as this one. So go ahead and try it!
ChatGPT-
The world knows it, we know it- ChatGpt has taken everyone by storm.
As a busy copywriter, whether it’s about writing PPC ads, social media copies or blog posts, there’s a huge volume of work involved, and the repetitive nature of tasks can drain out your creativity.
That’s where ChatGpt comes in. If you like the idea of giving specific instructions to an AI tool and letting it generate content while you focus your energy on more pressing tasks, you have to use ChatGpt.
Google Trends-
As a marketer, it’s your job to capitalize on what’s trending and in the news. Google trends is an incredible tool that helps you identify which topics are trending currently. You need to use that information to create content around that topic.
It’s all about grabbing eye-balls and getting attention of as many people possible using information that’s relevant to the audience at the right time.
Putting out ever-green content is a good strategy- but we should also work to maximize our efforts by finding the right time and place to put out a certain piece of content.
It’s important to know that not all popular trends are a good choice. For it to work in your favour, look for popular trends that are also related to your industry.
Grammarly-
EVERY CONTENT WRITER SHOULD USE GRAMMARLY
Google does not want to rank a blog post that contains a lot of grammatical errors.
Typos can sabotage your content as it spoils reader’s experience and questions the credibility of the content.
MailChimp-
MailChimp is a great choice if you are just starting out in the industry. At one point of time, MailChimp was exclusively an email marketing platform, but now it’s a complete CRM tool, that allows you to design landing pages, email capture forms, and much more.
If you need an email marketing tool which helps you scale on a low budget, MailChimp is brilliant. And once your business starts scaling and you’re ready to start spending, you can later upgrade your plan.
Must Explores-
Pictory-
If you are camera shy, it’s fine. Did you know you can create amazing marketing videos without showing your face using “faceless videos”: stock footage, graphics, music, captions, and voiceovers?
Pictory can automatically create short, highly-sharable branded videos from the long form content. It’s so great that it even creates a realistic voiceover for you.
Easy-peasy.ai-
Yes, ChatGpt’s got your back in terms of writing content. But it’s more of a powerful conversational chatbot that can be used for various natural language processing tasks, such as question answering, conversation, and text generation.
Don’t get us wrong, this tool is powered by GPT4 xD
Easy-peasy.ai can be used by companies, brands, or individuals interested in a powerful generative AI tool to generate written content, images, art, and more. With over a 100 templates to choose from such as AIDA, Linkedin post generator etc. This tool will help you in writing content based on your requirement.
MIXO.io-
We’ve been building websites for years, and it’s way easier now than it used to be.
You can now build an entire website based on a startup idea with images and content using this tool. It needs no programming skills or design expertise, really!
With just a brief description of your idea, Mixo will generate your entire website content. Launch your startup idea today!
